About the Healthy Body | Healthy Mind Campaign
In 2019 we used our annual sporting competition Varsity as a tool for positive change. Alongside Varsity (6 – 16 March) Leicester Students’ Union and De Montfort Students’ Union teamed up to run a joint ‘Healthy Body, Healthy Mind’ campaign to raise awareness of the importance of taking part in regular physical activity and the positive impact this has on both physical and mental wellbeing. The campaign aimed to raise awareness and to motivate students across Leicester to get active whilst at university and beyond.
Throughout the Varsity series the campaign followed the stories of six students across both universities, whose respective involvements in sport varied from inactive to performance sport.
As Varsity fell across Eating Disorder Awareness Week 2019, we also used it as an opportunity to fundraise for the Eating Disorder charity Beat, who donated branded t-shirts that were given to the Sports team who fundraised the most money though the JustGiving page.